ECRU
New
York
has designed one of the most innovative hair dryers on the market: it is the Ionpower Blow Dryer, a product that will immediately change your mind about hair dryers! Made from recycled materials and equipped with a powerful motor, the ionic hair dryer from the
Performance
consists of multiple heat settings including a cold air button; it is energy efficient and exceptionally quiet. The ergonomic design makes it comfortable to use, light and handy.

Its forte is undoubtedly its patented ionic technology, developed in Japan and manufactured in Italy, the secret to why Ionpower Blow Dryer leaves hair moisturized, manageable and shiny. Using a continuous stream of natural negative ions that break down water molecules into smaller particles, it offers a state-of-the-art rapid drying experience. Not only that, by neutralizing static electricity, it will allow you to tame frizz more easily.
Natural ion minerals are infused directly into the emitted air, heat shield and nozzle, a feature that makes this hair dryer the most advanced and unique in the hair care industry.

Drying hair from the inside out with an impressive 2000-watt motor, the ECRU New York brand ionic hair dryer is truly fast, as well as environmentally friendly. You will get hair that is soft, shiny and ready for the styling or styling you wish to give it!
You can also combine two very convenient accessories, both available in our online shop: the
diffuser
and the
silencer
.

Reduce drying time and get maximum shine with patented ionic technology-the results will amaze you and you’ll never want to go back to your old blow dryer!